After a week in Miami, I got back home to San Francisco. As I was opening my mail, I got this letter from Macy's. It told me that a store that I've never been to is closing.
There are so many things wrong with such a move. At some point, someone had a meeting about doing this. They thought it would be a good idea to inform customers of a store closure. A store to which they have never been to. No data correlation. No omnichannel strategy. Nada.
Some traditional retailers deserve pain. This is lunacy and a waste of marketing dollars.
I love shopping offline and local. That said, the ones that don’t innovate will die pretty fast.
If Macy's does stupid things like this and had US$24.9B in revenues last year, imagine what you can do when you start and scale your company. This is the beauty of venture capital and entrepreneurship.
Long live $SHOP and $AMZN + the entire sea of DTC founders out there. Short $M — Just mentally since I don't short stocks as a matter of principle.
The world respects those that take risk. People that put skin in the game and are willing to self-sacrifice to build something greater than themselves.
Being still is best one can do for oneself. In a world where most rather be stimulated or doped, stillness is a portal that connects you with the divine.
During the past 15 days, I have had many people around me contract COVID-19. Folks in multiple parts of the US, Europe, and Brazil.
